Matt Schramer

ContractPal – Debt Relief

MattS — Tue, 24 Jul 2012 16:07:31 +0000

The next step in the evolution of ContractPal videos is a unique animated style to screenshots and websites that I created. This Debt Relief video was the first time I implemented camera movements along the screenshots and images in 3D space. Most of the video contains screenshots, so I had to find a way to make them more interesting. After all, who wants to watch someone click through a software application unless they specifically search for a tutorial? I came up with this stylized treatment of screenshots from inspiration I received while watching Ooyala and AtTask videos. The screenshots just popped more and somehow lifted off the page. The continual movement kept the viewer’s attention and the maintained the video’s momentum. All in all, this is one of ContractPal’s favorite video I’ve produced for them.

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An example of how ContractPal turned paper documents into a streamline debt relief application. [Director/Videographer/Video Editor/Motion Graphic Artist]

DealerTrack DMS – Overview

MattS — Tue, 24 Jul 2012 16:00:43 +0000

Sometime in 2011, the Salt Lake City DealerTrack DMS marketing team approached me about directing a series of DMS videos that were branded and stylized to match their current marketing campaign. We were inspired by Apple’s famous simplistic and polished interviews on infinite white and Xbox Kinect’s fun and graphical game videos. The marketing team wrote the scripts, I designed the template and style that would later be used for all the videos. I also created an opening animation, other animations and a credentialing effect that we used on all the videos.

This first video (the overview) was the longest and most demanding, but I feel it came together rather nicely. Besides, if I never stretch myself to meet the new challenges, how will I ever become a better filmmaker?

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A complete overview of the DealerTrack DMS solution with new branding and an Apple inspired look. (Videographer/Video Editor/Motion Graphic Artist)

ContractPal – Overview

MattS — Tue, 24 Jul 2012 15:54:11 +0000

A good friend of mine, Rowd Robbins, contacted me about forming a partnership with the company he worked for to produce all of their marketing videos. The company is ContractPal. They specialize in developing custom cloud based SaaS applications, online digital signature and electronic signature software. The first video I ever directed for ContractPal was this one – a general overview of the company and it’s services and solutions.

The project was challenging from the get go, but I welcomed the challenge and was up to the task. It was literally the first time I had ever used After Effects. I basically learned it on the fly as I created the project from scratch. Rowd and I went through several iterations and cuts of the project, before we settled on the one you see in the video. I am very grateful for the ongoing work with ContractPal and proud of my work on this video. I think it was the start of several outstanding pieces of work to come. See my latest ContractPal videos on their youtube channel – http://www.youtube.com/user/ytcontractpal or here on my website.

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ContractPal – Overview. A ContractPal corporate video or company promo. [Director/Videographer/Video Editor/Motion Graphics Artist]

BYUtv Show – Fresh Take: Helping Public Schools

MattS — Tue, 24 Jul 2012 15:45:25 +0000

This is the episode: Helping Public Schools from the BYUtv Show Fresh Take. I edited the Boca Raton, Florida scene that takes place outside the studio talk show. The video below is just the scene that I edited. To watch the full episode of “Helping Public Schools”, click here http://byutv.org/watch/d4ab3718-fe19-4d1a-912f-afcb2ce5dae9

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BYUtv Show – Fresh Take: Helping Public Schools – Boca Raton, Florida Scene. [Editor - B Roll Scenes]

BYUtv Show – Fresh Take: Start with Why with Simon Sinek

MattS — Tue, 24 Jul 2012 14:57:49 +0000

As mentioned a earlier blog, I was hired by BYUtv to edit a few episodes for their TV show “Fresh Take.” This is another episode called “Start with Why with Simon Sinek”. The Fresh Take production team had Simon Sinek (motivational author/speaker) approach random people on the streets of Provo to ask them questions, all starting with “Why.” I edited these street interviews into a scene that was included in the final episode. Watch my work below and to watch the full episode of “Start with Why with Simon Sinek”, click here http://byutv.org/watch/41f10e4b-c66e-49b7-8a53-0d486bc1e286

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BYUtv Show – Fresh Take: Start with Why with Simon Sinek. [Editor - Street Interviews]

BYUtv Show – Fresh Take: The Jets

MattS — Tue, 24 Jul 2012 14:51:26 +0000

In 2011, BYUtv hired me to edit a few TV episodes for their new show, “Fresh Take.” I worked at BYU Broadcasting in Provo, Utah with Fresh Take producer Judy Simmons and edited on Final Cut Pro. My main assignment was to edit all B-roll footage, street interviews, and archived material that supplemented the studio talk show. It was a valuable learning experience that I am grateful I had the opportunity to pursue. BYUtv has completely transformed and modernized the quality, style, and themes of their TV shows to keep up with today’s standards. I was very impressed with the production value of each Fresh Take episode and glad to present my work here.

This particular episode is about the 80′s Polynesian pop band called The Jets. I edited the archive concert scene of The Jets as a band. I’ve always enjoyed editing to music and rhythm so this was a fun project for me that I hope to have more of. The video below is only the scenes I edited. To watch the full episode of “The Jets”, click here http://byutv.org/watch/48f4ac26-1a8c-49f4-9747-9fe49c3c56e4

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BYUtv Show – Fresh Take: The Jets. [Editor - Flashback Archived Sequence]

DealerTrack – CreditOnline

MattS — Tue, 13 Mar 2012 17:27:10 +0000

The New York DealerTrack offices contacted me about editing a product demo video for their new online credit app feature called CreditOnline.The video involved a lot of screenshots from the software, so I used Screenflow to capture and animate the screenshots and used After Effects to add the more complex graphics and animation. Screenflow is only available on Mac, but it has quickly become my favorite screen capture software. If you have a Mac, I highly recommend it.

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DealerTrack – CreditOnline product demo highlighting new features [Video Editor/Motion Graphics Artist]

ContractPal – Voice Signatures

MattS — Tue, 13 Mar 2012 17:03:10 +0000

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My second monthly video for ContractPal was a product demo video for their software feature called Voice Signatures. I created the entire video in After Effects using animated stills, graphics, and text. It’s been wonderful to have an ongoing partnership with ContractPal thanks to my friend Rowd Robbins, who sets me up with one project a month. The Voice Signatures video can also be viewed on the ContractPal website here – www.contractpal.com/telesales.html# [Motion Graphics Artist]

DealerTrack – NASDAQ Times Square Video

MattS — Tue, 13 Mar 2012 16:40:35 +0000

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In 2011, DealerTrack celebrated their 10th year publicly trading on NASDAQ and as part of that celebration they had the ringing the bell ceremony which occurs at the end of a trading day. DealerTrack asked me to produce a video that could be displayed on the giant NASDAQ screen in Times Square. Without hesitation, I accepted the project. A video I created playing on a huge screen in Times Square – who would pass that up. But the project was not without challenges. My first challenge – the screen had a vertical orientation, which is not native to video, so I had to create a custom project to match the screen. My second challenge – the screen had randomly placed windows since it was a wall not just a screen. Luckily the NASDAQ video team had an overlay grid that gave me the precise location of each window.With those challenges in mind, DealerTrack and I began brainstorming.

We came up with the concept you now see in the video. Of course the video showcases cars. DealerTrack is in the automotive industry so that was an obvious choice. I created the entire video in After Effects with tons of stills of cars, text, and the DT logo. Each car you see in the video was individually tweaked and programmed to move at a certain speed and stop/start at certain key moments. Also, the cars were perfectly aligned so they drove between windows without hitting them. The DealerTrack logo drops in time with the cars’ movement, which I had to fine tune to make it work. There were plenty of details I had to pay special attention to, but in the end the final product was well worth the time and effort.[Motion Graphics Artist, Sofware: Adobe After Effects]

Men’s Psychology – Depresculinity

MattS — Tue, 13 Mar 2012 16:25:10 +0000

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The newest live seminar recording from Men’sPsychology.com. Dr. Paul and Men’s Psychology present an all new men’s live training on the distinct type of male depression known as “Depresculinity.” I filmed this seminar on April 16-17, 2011 and edited it shortly thereafter. The seminar is now available on DVD at www.menspsychology.com/courses/midepression-depresculinity The video above is the trailer I edited to promote the Depresculinity product. [Video Editor/Motion Graphics Artist]